Bluesky: An unexpected ascent in Brazil after X closure
Bluesky: An unexpected ascent in Brazil after X closure
The Bluesky online platform has experienced a surprising update in Brazil by blocking X, the successor of Twitter. Since the measure caused by judge Alexandre de Moraes by the Supreme Federal Court of the country, the app has won over a million new users within a few days. This is a remarkable development because Bluesky has so far had difficulty competing with the market leader X.
The blocking of X in Brazil is associated with the ongoing criticism of the platform. Richter de Moraes ordered the closure because he accuses the company to insufficient action against hate speech and false information. Nevertheless, the increased number of users at Bluesky is no coincidence. The interim vacuum, which was created by switching off X, has given many users the opportunity to try alternatives.
conflict between X and Brazilian judiciary
The conflict between Musk and the Brazilian authorities escalated after X repeated the request to block the account of right -wing extremists. These accounts distributed conspiracy theories and false information, which put the judge's patience to the test. Musk, who regarded the measures as an attack on freedom of speech, got into a dispute with the Brazilian judiciary. He described de Moraes in a public comment as a "bad dictator" and refused to pay the fine imposed.
The fact that an entrepreneur with such a great influence as Musk is in these legal disputes shows the growing power of the judiciary in Brazil and possibly also their advance against social media, which are seen as a melting pot for problematic content. The users of Bluesky could finally turn away from a platform that is under international observation and are interested in an alternative.
bluesky not only benefits from the current situation, but also took the opportunity to react to the massive concerns of the users about content and moderation, which caused many to leave X. Even if the platform has far fewer users than X, the sudden increase in long -term trends that change the digital communication room sustainably.
It is also worth mentioning that Bluesky and similar services had already increased in the favor of users before this crisis, since many no longer felt comfortable because of the Musk brand course. This emigration was already underway, not least because of the political orientation of Musk, which identifies itself strongly with the American right. The hateful rhetoric and the sudden changes in the moderation that went hand in hand with Musk's takeover have forced users to look for alternative platforms.Although Bluesky now rides on the wave of the X closure, it remains to be seen whether these user gains are permanently or whether they are only temporary. The biggest challenge will be to keep the new user base and continue to ensure a safe and respectful environment for all users.
In summary, it can be said that the events about the current situation of X and the emerging platform Bluesky shed light on how dynamic and often unpredictable the market for social media can be. Developments in Brazil could not only influence the fate of X, but also the way in which social platforms are operated and regulated in the future.
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