Smart token Labs supports Carla Chan and La Prairie in first NFT drop

Manly, Australia, May 17, 2022, kett wire

bring art and beauty lovers to the web3

The first NFT art collection of the world's leading luxury skin brand La Prairie in cooperation with the world-famous digital artist Carla Chan-is not only characterized by the innovative and inspiring art that it represents.

"Space Beyond" by Carla Chan comprises 365 + 1 editions of unique, constantly changing works of art that are generated in real time with weather and demographic data. Each work of art represents a day a day of the 31 most populous cities in the world.

The artwork will be exhibited in the New York Frieze on May 18 and the proceeds will go to the preservation of glaciers around the world.

The drop is reached at www.nft.carlachan.com from 11 a.m.

Smart Token Labs supports Carla Chan and La Prairie to bring the NFT drop for an art buyer audience to life that is not necessarily crypto-native.

"Our tokenscript framework was used to make it easier for people to buy the NFT without having a digital wallet, and then unlocking unique experience with the La Prairie brand about the NFT," said Victor Zhang, CEO of smart token labs.

"The payment flow includes the possibility of buying the NFT by credit card and to issue the buyer a certificate via a magical link as a cryptographic evidence of ownership of the NFT. This magical link can then be used at a later date to shape the NFT via a digital wallet.

Exclusive experiences and customer-specific software (art) are activated for NFT owners via the Tokenscript Brand Connector, which connects the NFT with a special website of the La Prairie brand.

Carla Chan said: "We are pleased that the owner of Space Beyond NFTS seamlessly with the La Prairie brand in places around the world about experiences such as events, product performances and tours in the shops. We feel blessed that the team of smart token Labs supports us with first-class technology to bring artists from all over the world into this first. About how comprehensive and exciting the project is.

on smart token labs

Smart token Labs creates a new standard for a tokenized future. It has been building two central bridges into this future since 2017: alphawallet, a superuser agent for smart tokens, and tokenscript, the smart token interface for token composition. Tokenscript is a token-centered framework for creating merged smart tokens for applications for use via NFTS, Playfi, Defi, the Metaverse and the entire web3 spectrum.

about Carla Chan

Carla Chan is a media artist from Hong Kong and lives in Berlin. Similar to the never -ending development of new technologies, your approach to media art demands the conventional perception of new media interfaces with constantly developing opportunities for artistic expression. Chan was exhibited internationally, including the Hong Kong Museum of Art (HK), ZKM (DE), Art Basel (HK), Frieze NY (US), Today Art Museum (CN) and more. She was awarded the Toy Berlin Masters Award (DE) and the Young Artist Award (Media Arts) at the Hong Kong Arts Development Awards. Her works were collected in the Burger Collection (CH/HK) and in the M+ Museum (HK).

about la prairie

la Prairie is the leading provider of luxury skin care products and represented in 90 countries around the world. La Prairie is rooted in Switzerland and stands for innovation, performance, high-touch service and swissness-the purity, precision and excellence that are separate to the extraordinary country in which the brand was founded in 1978.

about la prairie and art

la Prairie has been inextricably linked to the world of art since his beginnings and was inspired by the contemporary aesthetic codes that drive the creative approach of the house. In his tireless pursuit of timeless beauty, which was initiated by his founder Paul Niehans, La Prairie remains true to his origins and creates new connections with the art world to immortalize the beauty over the centuries.

contacts

Chief Marketing Officer, Brent Annells, Smart Token Labs, [Email Protected]