New slogan unveiled on advertising poster for the teaching campaign

New slogan unveiled on advertising poster for the teaching campaign

Expansion of a poster logan of the current Ministry of Culture

The Ministry of Culture has decided to expand one of the poster logans of the current teaching campaign to avoid misunderstandings. The campaign is part of a number of measures to generate teachers.

Due to the reactions to one of the eight poster logans of the current advertising campaign, this is now being added. The extended slogan is: "Landed and no in your current work? Hurraya! Do what you enjoy and become a teacher". A sticker with the addition to the airport poster is attached as a practical solution.

Minister of Culture Theresa Schopper emphasizes that it was never the intention to reduce teachers with this poster. In the Ministry of Culture, no one came up with the idea of presenting teachers as lazy. This also made it clear to the Education and Science Union (GEW) and the Association of Education and Education (VBE). Schopper added: "In the Ministry of Culture, we know exactly how much commitment our teachers spend every day for our children and young people and how exhausting the past few years have been."

The main goal of the campaign is to draw attention to people who are currently not working as a teacher to make the profession of teacher even without an original degree in teaching. "We have a lack of teachers and the campaign is part of our measures to win more teachers," explains Schopper.

The current Ministry of Culture is aimed at counteracting the acute lack of qualified teachers. The campaign aims to address people who have not previously worked as a teacher but still have interest and skills to practice this profession.

Further information on the advertising campaign and the profession of teacher can be found on the website of the Ministry of Culture, Youth and Sport.