Digital revolution in Hamburg: Hinz & Kunzt starts QR payment!

Digital revolution in Hamburg: Hinz & Kunzt starts QR payment!

The street magazine "Hinz & Kunzt" introduced a significant innovation on February 26, 2025: From now on, buyers can also purchase the magazine digitally using a smartphone. This introduction marks an important step in the evolution of sales, especially for street magazines, which have been facing various challenges since its foundation in 1993. Managing Director Jörn Sturm said that many people often have no cash with them, which made it difficult to buy. The digital payment option should make it easier for readers to acquire magazines, special expenses and calendars and at the same time to support the sellers.

The payment is made by scanning a QR code that is shown on the seller of the seller. This method was previously tested in a successful pilot phase, which guarantees the optimization and safety of the new system. There is also the possibility to give tips, which also promotes the support of the seller. In view of the fact that many sellers do not have their own bank account, the payment is made directly via the distribution of "Hinz & Kunzt" to ensure smooth processing.

new trends in payment system

The digital payment is part of a larger trend. Mobile Payment is becoming increasingly important and has developed through technologies such as QR codes and Near Field Communication (NFC). According to Ratepay it is expected that artificial intelligence plays an essential role in payment, especially in the fraud detection and automation of payment processes.

In connection with these trends, the introduction of digital payment methods by "Hinz & Kunzt" is an answer to the changing claims of customers. Consumers are increasingly looking for simple, fast and safe payment options. Therefore, the integration of technologies such as biometric payments and digital wallets becomes increasingly relevant.

The steps of "Hinz & Kunzt" are not only an answer to current consumer needs, but also part of the trend towards sustainable and responsible payment methods. These developments could help create greater awareness of the support of socially disadvantaged sellers and to increase the reach of the magazine.