Butter chaos at Rewe: Ten household households? - Customers are confused!

Butter chaos at Rewe: Ten household households? - Customers are confused!

A curious sign at Rewe is currently causing excitement among customers. Because while the butter prices are currently increasing at a record level of up to 2.39 euros for 250 grams, customers will now sell butter of the own brand "Yes!" Only offered in “household quantities” of ten pieces. Sorry, but who needs ten packs butter? Many ask themselves this question, as is active on Reddit, where a customer posted a photo of the shield, which has been the conversation material on the Internet since then. One user asked the provocative question: "Which household needs butter ten times?" While some consider the rule to be exaggerated, others see this as a practical step to avoid hamster purchases in times of rising prices and before the Christmas baked season, such as berlin-live reported.

The background of this measure becomes clear when you consider that inflation fell to a low point in October 2024, but butter should be bought at the most expensive time of the year. After all, according to the report of tz.de , the price of the butter is ten cents above the up to date, which contributes to the confusion. Users are incredulous about the definition of customary budgets and wonder whether Rewe is not exaggerating a bit.

The reactions from the network

The drastic reaction of many customers is reflected in the numerous comments on Reddit. While some react to the sign with irony and wit and guess that maybe a “biscuit mafia” is at work, others believe that it makes sense to buy butter in large quantities, especially during public holidays. One user noted that it was traditionally common to bake cookies and therefore cannot avoid buying more butter. The discussion continues and many are wondering how long the high butter prices will last, since experts warn of an increase at the end of the year. The uncertainty and the rumors about future price increases keep the topic of butter, while customers search the shelves.