OMR stays in Hamburg until 2034: Digital fair attracts stars and visitors!

OMR stays in Hamburg until 2034: Digital fair attracts stars and visitors!

The online marketing rock stars Festival (OMR) remains in Hamburg until at least 2034, which is a significant decision for the largest digital fair in Europe. In 2024, the fair is expected to move to the Hanseatic city, such as ndr reported. OMR founder Philipp Westermeyer emphasized the emotional bond with Hamburg and justified the decision to leave the fair there. Economic Senator Melanie Leonhard (SPD) described this step as an important sign for the city and its digital future.

The fair attracts international stars and experts, including Quentin Tarantino, Ashton Kutcher, Kim Kardashian, Rick Rubin, Jeff Koons, Tokio Hotel, Serena Williams and Will.i.am. There are also considerations for the OMR to increase the overnight capacity during the event, including the creation of cruise ships in the harbor. In addition, Westermeyer is thinking about expanding the festival to the adjacent green area. The festival, which has existed since 2011, has grown continuously and will take place on May 6th and 7th in 2025, with a number of visitors similar to in the previous year and the presence of prominent personalities such as Dirk Nowitzki.

a successful previous year

The OMR Festival 2023 took place on May 9 and 10 in the Hamburg Messe and was able to record over 70,000 visitors, which makes it one of the largest industry events worldwide, such as Kreiszeitung Wochenblatt reported. The event included more than 800 speakers on seven stages, 240 master classes, 150 guided tours, 100 side events and an expo with around 1,000 exhibitors and partners.

In addition, the Finance Forward Conference offered insights into the future of the financial sector. Topics such as artificial intelligence and climate change were treated by renowned experts, including Luisa Neubauer and Joe Kaeser who talked about climate protection. Sporty topics were also present, such as the discussion of Serena Williams about their career and technology investments as well as the announcement of a cooperation between the women's football club FC Viktoria Berlin and Nike. Dr. Peter Tschentscher, first mayor of Hamburg, praised the festival and emphasized its importance for the digital scene.