New opening: Leguano barefoot shoe branch in Jena expects customers

New opening: Leguano barefoot shoe branch in Jena expects customers

In Thuringia there are exciting changes in the retail landscape. The closure of a popular bakery has created space for a new provider who wants to bring new life to the region.

Economic reorientation in Jena

The city of Jena had to say goodbye to its “baked work” location on the Teichgraben, which has led to a problem of vacancy in the city center since the beginning of 2023. This situation is not only a challenge for the local economy, but also arouses questions about the future use of commercial space.

Leguano takes up a new location

But there is reason to hope! The company "Leguano", known for its special barefoot shoes, will take over the free rooms and settle in the pond ditch. The existing branch on Carl-Zeiss-Platz shows the company's commitment in Jena and its desire to optimize customer experience.

New start on May 18th

The official opening of the new location will take place on Saturday, May 18th. This could mark an important step towards the revival of retail in the city. The decision of "Leguano" to change its location shows that local companies are willing to adapt and to grow strategically.

Meaning for the community

The settlement of "Leguano" is not only a win for consumers who now have access to sustainable shoes in the city center, but also a sign of economic change in Jena. This type of reorientation in the retail landscape could serve as a model for other cities that are faced with similar challenges.

The "Ostthüringer Zeitung" offers detailed reporting on the opening and the changes in downtown Jena. It remains to be seen how these developments will affect the local economy.