Confusion about Woolworth cap: Where do the coordinates lead?

Confusion about Woolworth cap: Where do the coordinates lead?

unna- A misfortune in advertising causes a stir: The Woolworth group has caused confusion with a hat that shows coordinates.

confusion through promotional items

In one of its 480 branches, a peaked cap is offered, which is provided with coordinates 51 ° 32 ′ 33,486 “N and 7 ° 41 ′ 7.12“ E. The sales price of the hat is six euros and not only attracts customers' attention, but also from residents.

discovery of a neglected villa

A Berlin customer wanted to find out where the coordinates lead exactly. They brought their research to Friedrich-Ebert-Straße 31 in Unna, where she discovered an old, abandoned villa. The building, secured by a rusted gate, had remained unused for years, with just a few adventurers, such as city jar and lost places photographers who appeared in the area.

The mysterious background of the villa

neighbors reported that the building once belonged to the former mayor of Fröndenberg and had already aroused the interest of a Berlin artist. The three "stumbling blocks", which were laid in front of the villa, also attracted special attention to remind you of the Jewish residents Julius, Klara and Else Weinberg, who had to flee to England in 1939.

a misunderstanding of the Google coordinates

The coordinates on the hat did not lead to the headquarters of Woolworth, but to this unused villa. According to a company spokeswoman, however, the statement actually referred to the central location in Unna. A misunderstanding that is not new, as Carina Feske from the Ruhrverband explains. Often the Google coordinates only have to be converted, since companies occasionally make a mistake in their position determination.

company remains calm

Despite the confusion about the coordinates, it is unclear how many hats have already been sold. The former mayor of Fröndenberg, Egon Krause, is unimpressed by the situation and announced that his children now want to renovate the house and will probably be sold soon.

The episode around the hat throws a light on the difficulties in the digital world of coordinating drawing and at the same time offers an interesting story about an empty historical building in the region. Unna therefore remains not only a place of misunderstanding, but also of history.