Weinlese 2024: Palatinate winemakers defy weather and fight for survival!

Weinlese 2024: Palatinate winemakers defy weather and fight for survival!

The winemakers in the Palatinate draw a positive record of the wine reading 2024, despite the challenges of frost, dryness and heat waves. The harvest of this year will be lower, but the new wines are characterized by an aromatic taste and a moderate alcohol content. The winemakers are optimistic and presented their results on Thursday in Neustadt an der Weinstraße.

However, the industry is fighting with a drastic decline in wine consumption, especially among younger people who are increasingly switching to mixed drinks or non -alcoholic options. In order to remain competitive in the long term, experts like Simone Loose from the Geisenheim University of Applied Sciences advises to think more entrepreneurially to the winegrowers. This includes cost cuts, the use of machines and planting more robust grape varieties. The location seems to be more stable in the Palatinate, since numerous companies have modernized themselves early and attract tourist visitors that appreciate wine sales and tasting. For more detailed information, see the report on www.swr.de .