Carhartt opens new store in the Glockenbachviertel: an architecture highlight!
Carhartt opens new store in the Glockenbachviertel: an architecture highlight!
Reichenbachstraße, 80331 München, Deutschland - The well -known workwear manufacturer Carhartt has just opened its second store in the Munich Glockenbachviertel. The new branch in Reichenbachstrasse is expanding the presence of the brand in southern Germany, where the first shop is already located in the Schwabing district. With a sales area of around 120 square meters, the new store not only offers space for the current collection, but also space for local events and cultural collaborations.
The impressive architectural concept comes from the Milan office Andrea Caputto and Salomée Faeh, which have created a room with great attention to detail that wonderfully reflects the Bavarian architecture. The wooden facade is a homage to the traditional construction of the region, while the interior design gets a stylish and modern note through massive wooden elements, marble and steel details. These design elements reflect the brand's utilitarian roots and make the store a real eye -catcher.
creative cooperation at the opening
To celebrate the reopening, Carhartt teamed up with the British artist Jay Daniel Wright. Together they created exclusive articles, including hoodies, T-shirts, tote bags and unique wooden trailers, which are all inspired by the local conditions, including the bell play on Marienplatz. Particularly noteworthy are two sculptures that Wright designed and who are inspired by folkloric art; They are permanently exhibited in the store.
This opening is part of Carhartt's strategy to build a stronger bond with the urban target group and to support the local community. The brand regularly participates in local events and is, among other things, an official partner of the "Go Skateboarding Week Cologne", which will soon take place from June 16 to 21. Here skate enthusiasts can look forward to an exciting "Cash for Tricks" session and a large after party in the Cologne Carhart Store.
that makes the new store particularly
With the opening of the second store, Munich not only receives another sales shelf for Carhartt products, but also a place that is intended to serve as a platform for cultural activities. Similar events are already planned for the Munich store that are supposed to bring the community together and promote creative talents.
carhartt is not only a name for high -quality work clothes, but also an active co -designer of cultural life in Munich. The brand has proven a good hand when it opened this new branch and thus further deepened its partnership with the local community. Support, creativity and a strong design concept - these are the ingredients that make the new store an attraction in the Glockenbach district.
The beginnings of Carhartt in Europe go back to 1994 when Salomée and Edwin Faeh founded the European branch. Since then, the brand has conquered a permanent place in fashion and skateboard culture and attracts both regular customers and new interested parties with its unique products.
For detailed information about the opening and the creative collections, look at [Fashion Network] (https://de.fashionnetwork.com/news/carhart-eroffnet-store-store-in-in-munchen, 1739204.html), [Fashion United] (https://fashionunited.info/news/retail/carhart-wip-expands-presence-in-munich--second-store-opening Germany] (https://fashionunited.de/nachrichten/einzelhandel/carhart-eroffnet-store-store-in-munchen/2025060661930) over!
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Ort | Reichenbachstraße, 80331 München, Deutschland |
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