Eintracht Braunschweig and Puma: Successful era ends after four years!
Eintracht Braunschweig is ending its partnership with Puma after four years. A new jersey manufacturer is announced.

Eintracht Braunschweig and Puma: Successful era ends after four years!
Eintracht Braunschweig and the sporting goods manufacturer Puma are going their separate ways after the 2024/2025 season. This decision, announced today, marks the end of a successful four-year partnership that began in 2021. During this collaboration, Eintracht was not only able to celebrate promotion to the 2nd Bundesliga, but also secure three league relegations. This certainly gave the club a big boost to further establish itself in German football. Loud news38 Wolfram Benz, the commercial director of Eintracht, thanks Puma for the reliable and professional cooperation.
Puma was previously Eintracht's outfitter from 2007 to 2013 before a renewed cooperation took place in 2021. This second phase of the partnership was associated with many successes for both sides. Martin Ulber, Head of Sports Marketing Central Europe at Puma, also highlights the team spirit and sporting successes and wishes Eintracht all the best for the future, as reported eintracht.com.
New jersey manufacturer in prospect
The new jersey manufacturer for Eintracht Braunschweig will be announced soon. There is great interest in high-quality equipment in football. In the coming 2025/26 season, more than ten clubs will change their supplier. This also includes, for example, prominent clubs like Liverpool ending their partnership with Nike and returning to Adidas. Eintracht Braunschweig is following this trend at a time when change in the sports equipment business is high on the agenda.
While Eintracht Braunschweig is preparing for the new era, other clubs are also facing similar changes. Fenerbahce, as well as Eintracht Frankfurt, are also switching to Adidas, ending their long-standing partnerships with Puma and Nike, reports nurfussball.com.
The decision to change the jersey is often a strategic move that has both sporting and economic reasons. For Eintracht Braunschweig, the focus is now on not only honoring the tradition of cooperation, but also finding a suitable partner who will support them on the way to future goals.
While the fans wait for the announcement of the new jersey manufacturer, one can only hope that the next partner can continue to accompany Eintracht on the path to success. The sporting goals are clear and the anticipation for the coming season is increasing!