AI event in Munich: Focus on the future of the media industry!

AI event in Munich: Focus on the future of the media industry!

The future of media is exciting and challenging. The kick-off event for the “AI on Site” event series, which deals with the use of artificial intelligence in the media industry, will start in Munich on July 16, 2025. Organized by KI.M in collaboration with the Media Network Bavaria, the event promises practical solutions and use cases for media professionals, content creators and journalists.

The event takes place on the premises of Medien.Bayern, Balanstraße 73 / House 11, and offers insights into current developments in AI technology in a varied program. The management of Medien.Bayern opens the event at 1:00 p.m., followed by a presentation of KI.M by Jim Sengl and Dr. Carolin Gierth at 1:15 p.m. The highlight follows at 2:00 p.m. when Marcel Tuljus presents practical use cases. Afterwards, there will be enough time planned for networking with snacks and drinks.

Insights into the legal challenges

However, the topic of AI in the media sector goes far beyond technical issues. Copyright aspects are also on the agenda, especially when licensing content for AI training. A panel at the event “Between Protection and Utilization: The Future of Publishing Content in the AI ​​Era” means, will take place from 12:30 p.m. Experts such as Graham Lovelace from Charting Gen AI and Ani Attamian from LEMA Collective Limited discuss the challenges facing publishers in times of rapid technological change.

The focus is particularly on the legal framework for the use of training data, transparency in license agreements and new revenue opportunities. The legal environment is particularly complex as automated content generation through AI – from text to images – becomes increasingly important while also bringing the issue of creative ownership onto the agenda. According to the Herfurtner law firm AI-generated content raises many questions, such as who is considered the author of such works.

The tension between legal requirements and technological progress

The current legal regulations in Germany relating to data protection and copyright are the focus of the discussion. While the US promotes innovation, Europe places great emphasis on protecting personal data and rights. This leads to an exciting debate about the right balance between protection and use: How can copyright law be adapted to the rapidly evolving media landscape? And which models are suitable for defining rights to works generated using AI content?

For those who want to follow developments and actively participate in the discussion, free registration for the “AI on Site” event series is a great advantage. Places are limited, so early registration is recommended. The event not only offers the opportunity to get to know current trends and technologies, but also to exchange ideas with other experts and make valuable contacts.

The combination of practical applications, legal consultations and networking makes this event series a must for anyone working in the media industry or interested in the future of artificial intelligence. If you want to take advantage of the opportunity, you should register quickly!