Dirndl dreams come true: Teresa Viktoria Huber opens a tailoring shop!

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Theresa Viktoria Huber opens her traditional costume brand “Martha Viktoria” in Starnberg and offers individual dirndls.

Theresa Viktoria Huber eröffnet ihre Trachtenmarke "Martha Viktoria" in Starnberg und bietet individuelle Dirndl an.
Theresa Viktoria Huber opens her traditional costume brand “Martha Viktoria” in Starnberg and offers individual dirndls.

Dirndl dreams come true: Teresa Viktoria Huber opens a tailoring shop!

In the charming community of Bachhausen, Theresa Viktoria Huber has turned her passion for traditional costumes into a thriving brand. With “Martha Viktoria” she offers tailor-made dirndls that are not only fashionable, but also made with a high standard of individuality and quality. On December 29, 2025, her tailoring shop was the venue for an open day that invited numerous interested parties into the world of traditional costume fashion. There were tours of the tailor shop as well as social drinks such as mulled wine and punch, which created a cozy atmosphere.

The idea behind “Martha Viktoria” is deeply rooted in Hubert’s biography. The brand name is a loving homage to her grandmother and reflects the personal connection she has to traditional fashion. Huber completed her high school diploma in Kempfenhausen in 2013 and then found her way into the world of custom tailoring, where she specialized in traditional costumes. After in-depth training as a tailor, she studied fashion management in Munich, which gave her valuable knowledge for starting her own company in 2021. Before that, she worked at Maerz Muenchen for several years.

Unique materials and high prices

What makes her collection so special is the tapestry fabrics used, which were originally intended for interior decoration. These materials give the dirndl a unique character. The prices of the tailor-made pieces are up to 1,700 euros, but in return the customer receives a unique piece that is made with dedication and precision. Huber worked for two years on her first collection, which can be pre-ordered until January 31, 2026, and is already enjoying great popularity. Requests for non-binding offers are possible at any time.

The three core values ​​of “Martha Viktoria” are individuality, quality and appreciation. These aspects are emphasized not only by the selection of materials, but also by the personal advice that Huber offers its customers. It is important to find the right size for the dirndl. To do this, she recommends taking a standard measuring tape and measuring both your chest circumference and waist circumference accurately. If you are unsure between two sizes, you can easily order several sizes as each dirndl is equipped with additional fabric for adjustments. This way the dirndl is guaranteed to fit perfectly.

Bachhausen pulsates with tradition

Theresa Viktoria Huber is a prime example of young entrepreneurs who use old craft traditions to set new standards. Her ability to combine art and craft is not only an enrichment for Bachhausen, but also an incentive for many who want to immerse themselves in the world of traditional costumes. For anyone who would like to find out more information on the Internet, the tailoring shop offers: trachtenwerk-massschneiderei.de further details and support.

The development of the dirndl and the art of tailoring remains alive thanks to initiatives such as “Martha Viktoria”. At a time when individuality is very important, Huber shows that traditional fashion is not just a question of style, but also a piece of home and tradition.