Réjane Borgat: The new hairdresser who wants to conquer Val d’Oust!

Réjane Borgat: The new hairdresser who wants to conquer Val d’Oust!

Réjane Borgat from Val d’Oust, Morbihan, has made a name for herself in the lively world of hairdressing. With her passion for hairdressing and 13 years of experience, she took the step into self-employment. Her new company “L’Atelier de Réjane” offers mobile hairdressing and aesthetic services and serves customers up to 15 kilometers from their hometown. Réjane not only brings extensive know-how, but also a Certificat d’aptitude professionnelle, a Brevet Professionnel in Coiffure and a CAP in Aesthetics.

The decision to use mobile service is easy to explain. More and more people prefer the convenience of having a hairdresser in their own home. According to Viadom, a platform for mobile hairdressing services, this trend is no coincidence: over 15,000 hairdressers now work in this field in France, with the number of mobile hairstylists having almost doubled in the last decade. The service is becoming increasingly important, particularly in rural regions, where there is often a lack of traditional salons. Viadom reveals that there is currently a hairdresser at home for around 4,400 people in France.

The advantages of mobile hairdressing

Réjane knows about the advantages of mobile hairdressing services. “It's often easier for people who have difficulty walking or simply can't find the time to go to the salon,” she explains. It has something on offer for every age group. Whether wedding hairstyles or beard care – their services are diverse. A clear advantage of hair art at home is that the financial outlay is significantly lower compared to opening your own salon. While you usually have to dig into your pocket for a salon, a self-employed hairdresser can only expect a starting capital of around 5,000 euros if all the necessary materials and licenses are taken into account. Viadom highlights that this flexibility allows many to gain a foothold in the industry.

The industry itself is a true billion-dollar market. According to a market analysis by Xerfi, the market volume of the French hairdressing industry is around 9 billion euros. There are over 100,000 hairdressing establishments, with mobile services now accounting for more than 25% of the sector. Despite the dominance of traditional salons, which generate almost 45% of sales, it is clear that the demand for mobile hairdressing services is increasing rapidly Xerfi.

In summary, Réjane Borgat is in the right place at the right time with “L’Atelier de Réjane”. In a changing market characterized by new needs and habits, she can live her dream while satisfying her customers. If you would like to have a fresh hairstyle in your own living room, please contact her on 06 81 45 70 76. It's time to swing the scissors!