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Grand opening: S. Oliver brings a breath of fresh air to the Wadgassen outlet!
On August 14, 2025, s.Oliver will open in the Wadgassen outlet center in Saarlouis - fashion instead of home accessories after bankruptcy.
Grand opening: S. Oliver brings a breath of fresh air to the Wadgassen outlet!
The Wadgassen outlet center in the Saarlouis district is currently experiencing exciting change. After the housing furnisher Depot went bankrupt, the center spokesman announced that the vacancy would be filled quickly. From August 14, 2025, the internationally known fashion brand S. Oliver will find its new home in the vacant space. This was recently announced in an official announcement stating that a rental agreement has been concluded with S. Oliver.
The sales area of the new shop will cover an impressive 450 square meters, making it the largest S. Oliver outlet shop in Saarland. This means that S. Oliver is giving a lot of competition to the only other operator in the center, Villeroy & Boch, which offers even more sales space.
The S. Oliver brand and its offering
S. Oliver has its roots in Rottendorf, Bavaria, and was founded in 1969 under the original name Sir Oliver. The brand offers fashionable clothing for children, teenagers and adults and is represented not only in Germany, but also in Switzerland, the Netherlands, Belgium and Luxembourg. With several thousand employees, S. Oliver is one of the well-known names in the clothing industry. Despite recent financial difficulties that the brand experienced due to a lull in the fashion market, it seems as if S. Oliver has left the loss zone behind. Last year ended with a positive result.
In the S. Oliver brand world, as the new shop is called, the focus is on community, cohesion and real moments. The brand sees itself as a catalyst for connections and wants to emphasize the joy of life and shared exchange. S. Oliver's fashion is intended to enhance the everyday and impresses with its casual, versatile design that conveys both comfort and authenticity. This philosophy is aimed at customers who value quality and a timeless, modern design.
The role of outlet centers in retail
Outlet centers are and remain an integral part of the shopping culture in Germany. In 2024 there will be a total of 506 shopping centers with a size of over 10,000 square meters, while Germany, with 18 outlet centers, is among the five countries with the most outlet centers in Europe. These places offer products from past collections, B-stock and overproduction at discounted prices. The sales area of the 18 factory outlet centers in Germany totals around 267,765 square meters, which results in an average of 14,880 square meters per outlet center.
The coming soon opening of S. Oliver in the Wadgassen outlet center is a clear sign that even today, when online shopping is becoming increasingly popular, stationary shopping experiences are still very popular. The outlet center wants to offer customers an offer that is characterized by real joy of life, laughter and spending time together.
For all fashion enthusiasts in the region, the opening of the S. Oliver brand world is an occasion for joy and one more reason to visit the Wadgassen outlet center.
For more information about the opening and the S. Oliver brand, you can take a look at saarbruecker-zeitung.de or the official website of Visit Outlet-Wadgassen. In addition, Statista offers interesting insights into retail trends.