Bayern against Leipzig: A top-class football thriller on Sunday!

Bayern against Leipzig: A top-class football thriller on Sunday!

On August 25, 2025 there was an exciting encounter in the Bundesliga: Bayern Munich played against RB Leipzig. This encounter was not only a highlight for the fans, but also an interesting chapter in the current season. Loud kicker The two teams delivered a thrilling duel that captivated the spectators until the last minute.

The game, which is considered the key game of the season, once again showed the immense strength of both teams. Bayern, traditionally a power in German football, and Leipzig, the challengers fighting for recognition, were well matched and contributed to an exciting match that was significant not only for the fans, but also for the league rankings.

Media rights and financial development

While exciting matches are being played on the pitch, those responsible at the DFL can look back on a successful award of media rights. From the 2025/26 to 2028/29 season, the German-language media rights for the Bundesliga and the 2nd Bundesliga were awarded. Overall, revenues come to an impressive 1.121 billion euros per season, which amounts to a total of 4.484 billion euros bundesliga.com reported.

These revenues show an increase of around two percent compared to the previous cycle and demonstrate the continued popularity of German professional football. Sky remains the central media partner for live rights, while DAZN broadcasts the Saturday conference plus individual games on Sunday. ARD and ZDF hold the highlight rights, which are particularly valuable on Saturday evenings. All of this secures a financial basis that is crucial for the development of the leagues.

Digital trends and user experiences

There is movement not only on the pitch, but also in the digital area. Using kicker on digital platforms is very modern thanks to advertising and tracking options. Information about this can be found in the data protection settings, such as headtopics explained. In addition to advertising and personalized content, users also have the option of taking out a PUR subscription, which is completely ad-free.

Data is collected to improve content and provide personalized advertising. Of course, data protection remains a central issue, as location data can also be used. The transparent guidelines are a step in the right direction to increase user trust.

Overall, it shows that the Bundesliga and DFL are well positioned – both in terms of sport and finances. The developments on the digital platforms reflect the demands of today, while the price competition for media rights for the next few years is a further sign of the ongoing upswing in German football. Fans can look forward to exciting games and what the next seasons will bring!