Oberpaur in Ludwigsburg: mega renovation and new fashion experience 2026!

Oberpaur in Ludwigsburg: mega renovation and new fashion experience 2026!

A breath of fresh air is blowing in the Oberpaur fashion house! The renowned company, which has locations in Ludwigsburg and Landshut, is relying on a large-scale renovation and state-of-the-art concepts in 2026. Christian Boniberger, the managing partner, has big plans: “2026 will be an important year for us,” is his outlook. The newly designed house in Ludwigsburg is scheduled to open its doors in October next year, and the renovation is already in full swing. Work has been underway on the ground floor, which forms the center of the house, since spring. The sales area is growing from around 5200 m² to around 6500 m², which makes it clear that Oberpaur is investing in the future.

The renovation not only brings with it more space, but also new offerings. Based on positive experiences in Landshut, the house will increasingly focus on large sizes in the future. There is also an innovative boarding house concept for short-term stays - a fresh idea that has already welcomed the first guests. And Oberpaur has also done a great job when it comes to sustainability: the entire building is now operated according to the energy-efficient KfW 55 standard, making it both modern and environmentally friendly. How much money went into this renovation? A smaller double-digit million sum shows that there are serious intentions here.

Digital trends in e-commerce

But a lot is happening not only in the fashion house. There are also exciting developments in the area of ​​e-commerce. B2B portals, which were long considered to involve a lot of effort, are becoming increasingly important. In 2026 they will be seen as central components in e-commerce, especially through new processes and technologies. The companies rely on modular platform architectures and user-centered approaches, which make implementation much easier. Modern, API-based solutions allow step-by-step implementation - a real gain in flexibility.

In addition, buyers and decision-makers increasingly expect digital experiences at a B2C level. Design systems are crucial for successful collaboration between design, development and marketing. These trends increase efficiency and improve customer loyalty. Portals that are tailored to the needs of users are the focus and are developing into important touchpoints along the customer journey.

B2B Trends: Shaping the Future

But what are the specific B2B trends that companies should keep an eye on in 2026? The most important include artificial intelligence, personalization and sustainability. AI is transforming from a supporting tool to a central part of B2B platforms. Hyper-personalization enables individual price adjustments and order automation. In addition, companies will increasingly rely on sustainable practices and diverse payment methods. Transparent billing systems that automatically generate invoices and a high level of data protection are also becoming increasingly important.

The trends in B2B e-commerce show a clear path forward: efficiency, intelligent automation and engaging customer experiences are the key. Anyone who invests in these areas will be able to play at the forefront of the market. It remains exciting to see how developments at Oberpaur and in the e-commerce business progress and what innovative solutions await us in the next few years.

For anyone interested, Oberpaur is offering an exciting event on the occasion of the reopening in October 2026 - certainly a highlight in the fashion industry calendar! The anticipation of the new design is already palpable.

For more information on the developments at the Oberpaur fashion house, you can visit Textilwirtschaft while a more in-depth look at the 2026 e-commerce trends on Medienwerft and Orienteed can be found.