Wunsiedel: Porcelain house Liepold expands warehouse and range!

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Wunsiedel in the Fichtelgebirge: The August Liepold porcelain house has expanded its warehouse and range in order to strengthen local retail.

Wunsiedel im Fichtelgebirge: Das Porzellanhaus August Liepold hat sein Lager und Sortiment erweitert, um den lokalen Einzelhandel zu stärken.
Wunsiedel in the Fichtelgebirge: The August Liepold porcelain house has expanded its warehouse and range in order to strengthen local retail.

Wunsiedel: Porcelain house Liepold expands warehouse and range!

The Porcelain house August Liepold in Wunsiedel is celebrating a significant milestone: owner Aaron Grimm has not only expanded his store on Maximilianstrasse, but also extensively modernized the warehouse. This means that the traditional company, which has existed for over 115 years, is ideally positioned for the future. The first mayor Nicolas Lahovnik warmly congratulated Grimm and his team, especially Felix Jahn, on the business expansion, which is of great importance for the local economy.

In his speech, Lahovnik emphasized how important such investments are for the city center and local retail. “The business here makes a valuable contribution to the revitalization of the region,” he exclaimed enthusiastically. Thanks to the new logistics solutions, both private and commercial customers benefit from an expanded product range - products from local porcelain manufacturers such as Rosenthal, Seltmann Weiden and Hutschenreuther are particularly in demand. The range of kitchen utensils from GEFU and WMF now also has more space available.

A step into the future

Aaron Grimm, who leads with a clear focus on quality and service, explained that the expansion of warehouse space makes it possible to create modern logistics standards and thus significantly strengthen the stationary business. “Our customers expect nothing less than the best,” he added. The warehouse expansion is not only a measure to adjust capacity, but also a direct response to the increased demands of the clientele.

The Porcelain house has also successfully established the online business, which was launched in 2017 at www.porzellankaufhaus.de. The company is thus placing further emphasis on digital transformation, which has experienced a strong upswing since the COVID-19 pandemic.

Market developments and trends

Porzellanmarkt sich entwickelt, zeigt eine spannende Prognose: Die globale Marktgröße des Porzellanmarktes wird für 2025 auf 10,32 Milliarden USD geschätzt. Europa, mit seinem robusten Marktanteil von 31,55%, bleibt ein zentraler Akteur in dieser Branche. Die Nachfrage nach dekorativen Porzellanartikeln wächst, unter anderem bedingt durch den Trend zur Personalisierung und Maßanfertigung.

Of course, factors such as urbanization and industrialization also contribute to the fact that porcelain products are very popular - not only in private households, but also in catering establishments such as restaurants and cafés. Against this background, the successful course of the August Liepold porcelain house appears to be absolutely contemporary and forward-looking.

Given all these developments, Grimm has invested wisely in his company. A good step that will certainly bear fruit in the coming years. Wunsiedel can be proud to have such a traditional and innovative business in its midst!