Oldenburg is on the upswing: the economy is booming, traffic is backing up!

Oldenburg is on the upswing: the economy is booming, traffic is backing up!

What is happening in Oldenburg? This question is quickly answered when you take a look at the dynamic development of the city. The economic upswing is unmistakable and finds its roots primarily in the university and in innovative companies such as SmarAct, which was launched 20 years ago in the university's technology and start-up center and now has over 800 employees. The university itself plays a central role in promoting pioneering technologies in areas such as hearing research, marine biology and nanotechnology. These positive developments not only support the local economy, but also attract numerous students and skilled workers.

But where there is light, there are also shadows. The rapid growth means that urban development can hardly keep up, especially when it comes to housing and suitable infrastructure. Last year, 1,500 new motor vehicles were registered in Oldenburg, resulting in an impressive six-kilometer traffic jam. A total of 92,548 cars are now on the road in the city, which poses serious challenges for local politics. The question remains: What will happen next with traffic in Oldenburg?

Focus on transport infrastructure

The inadequate infrastructure is a real nuisance. Currently there are not the necessary efficient transport systems such as trams or well-developed bus connections to efficiently cope with the growing traffic. Instead, politicians are faced with the difficult decision of whether they want to push ahead with new road construction or whether they would rather create attractive living areas for citizens. Another point is the concern that the construction of new transport routes could endanger the nature of the region, which is worth protecting. A rethink is required here - away from pure road construction policy towards a sustainable concept that does justice to both nature and the needs of the population.

A future-proof transport system could not only combat traffic congestion in the city, but also improve the quality of life of citizens overall. Plan-two has highlighted some interesting aspects that could be incorporated into the planning. The need to promote sustainable development is also becoming increasingly important globally. KPMG emphasizes that sustainability is no longer just an ideal, but is becoming an economic imperative to attract investors and long-term capital.

In this competition for good ideas and innovative approaches, Oldenburg should show a good hand. The right decisions in infrastructure policy could not only ensure a smoother transport network, but also sustainably increase the quality of life of citizens. The course for positive development has been set, it is now up to the city to take the right steps.