Tunisia in the fast lane: German holiday destination in 2025!
Tunisia will become the new trend destination for German holidaymakers in 2025 with increasing bookings, attractive prices and a wide range of offers.

Tunisia in the fast lane: German holiday destination in 2025!
Tunisia, a country full of contrasts and beautiful landscapes, will become the absolute trend destination for holidaymakers in 2025. A recent study cited by Le Figaro and based on data from Voyages E.Leclerc and the Viavoice Institute shows an impressive 40% increase in bookings compared to the previous year. German holidaymakers in particular have a good knack for the many advantages that Tunisia has to offer. The low prices and the excellent price-performance ratio particularly stand out. Travelers can look forward to all-inclusive packages in high-quality 4-star Thalasso hotels in Djerba from 329 euros per person. Wellness stays are available from just 246 euros for six nights.
The accessibility of the North African country couldn't be better: direct flights from various German cities take less than 2.5 hours, making a short vacation quick and easy. However, there is an important note: The Foreign Office warns against traveling to certain areas of Tunisia, especially in the border regions with Algeria, so it is advisable to be well informed in advance.
Diverse offers and a growing audience
Tunisia has become a destination for a wide international audience. In addition to German guests, English, Italians, Spaniards, Poles, Romanians and Russians also find their way to this friendly country. Particularly noteworthy is the growing cruise tourism, with weekly stops by the shipping company MSC, which opens up a new dimension of travel in Tunisia. Thalassotherapy and wellness offers have a long tradition in Tunisia and are very popular with holidaymakers. Tunisia is not only committed to relaxation, but also to health - these are offers that many value.
Tunisia's diverse landscape, ranging from picturesque beaches to breathtaking desert landscapes, offers something for every taste. Highlight sights include the capital Tunis with its historic charm, the enchanting Sidi Bou Said, the historic city of Sousse and the popular island of Djerba.
The path to sustainable tourism
In the future, Tunisia not only wants to position itself as a classic holiday destination, but also wants to leave mass tourism behind and focus on sustainable tourism. Dependence on tourism has decreased since 1995. Even though the corona pandemic led to a decline in revenue to 881.63 million euros in 2020, the tourism sector has recovered well. In 2019, revenue was 2.40 billion euros, which corresponded to 6.4% of the gross national product. The trend therefore shows that the region is on the rise and has a promising future in tourism.
Overall, it is clear that Tunisia is not only a popular holiday destination for Germans, but also wants to break new ground as a cultural destination. With a strong focus on sustainable tourism and a wide range of activities, Tunisia could finally break away from the image of low-cost tourism. An exciting development to keep an eye on!
For more information on this topic, we recommend the articles from Mercury, Country data and Statista.