DSC Arminia Bielefeld switches to Umbro: A new shine for the SchücoArena!

DSC Arminia Bielefeld switches to Umbro: A new shine for the SchücoArena!

DSC Arminia Bielefeld has announced a significant change in the equipment partnership. From the 2025/26 season, the traditional company Umbro will dress the Bielefeld teams. Umbro, based in Manchester since 1924, not only brings experience but also a strong connection to numerous top teams worldwide. Loud lippe-kick.de The partnership includes an exclusive agreement that includes the licensed players as well as the youth departments and the women's and girls' teams of the club.

The collaboration with Umbro brings a breath of fresh air to the SchücoArena. Managing director Christoph Wortmann highlights the synergies between Arminia and Umbro. “Umbro’s experience and innovative strength meet our requirements,” he said optimistically. The SchücoArena, as a traditional stadium, is now being celebrated by a new supplier who has also equipped well-known clubs such as West Ham United and VfL Bochum in the past. Umbro dresses a total of more than 120 top teams, which underlines the credibility of the brand.

About a long partnership

The decision to work with Umbro came after the end of the cooperation with Macron. This has been the DSC's supplier since 2020 and has held a solid position during that time. The Bielefeld team previously wore the jerseys from the Spanish manufacturer Joma from 2017 to 2020. Now the club is hoping for a positive development from both Umbro's experience in jersey design and the tough fan demand.

Umbro and Arminia Bielefeld are seeking a long-term relationship that also includes exclusive equipment rights for all official teams. Ewan Scott, Managing Director of Umbro UK, praised the club's tradition and passionate fan base in a recent statement. This collaboration could also pay off in new ways, increasing brands' visibility through social media activities and matchday operations, such as sportfive.de clarified.

An exciting start

The first meeting with the new jerseys is already around the corner. The DSC licensed players will start their preparation on Tuesday, June 24th with the new team uniform. The first test match will take place on Saturday, June 28th, against SC Verl II. Here the players will stand on the pitch in their new outfits, giving fans a first look at the fresh jersey design.

Overall, Arminia Bielefeld is looking forward to an exciting year. The move to Umbro could not only bring a breath of fresh air to the stadium, but also provide new impetus for the club and further strengthen the brand. They definitely have a good hand with this partnership.