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Final end to the wedding made in heaven: Daimler merges with Toyota!
Daimler Truck and Toyota are merging in Asia, ending the old Daimler-Chrysler connection and focusing on future technologies.
Final end to the wedding made in heaven: Daimler merges with Toyota!
Today, June 14, 2025, there is news from the automotive industry that is important for everyone interested in transportation. The two large companies Daimler Truck and Toyota Motors are merging and founding a new vehicle group in Asia. This merger marks the final end of the relationship between Daimler-Benz and Chrysler, which began as a “marriage made in heaven” in 1998 and collapsed in 2007. This movement shows how dynamic the automotive sector is and how players have to adapt in order to survive in the competition Mercury reported.
The merger puts Daimler Truck and Toyota in an equal position, each with 25 percent of the new truck manufacturer. Under the leadership of Daimler manager Karl Deppen, the new group will employ around 40,000 people. Despite this promising development, Daimler Truck is also planning cost-cutting measures to address current economic challenges. These changes are not only important for the two companies, but also for the entire industry, which is changing through digitalization and new mobility approaches.
The path to tomorrow's mobility
In this context, Toyota pursues its Guiding Principles to create a safer, greener and more inclusive society. The automobile manufacturer, which has been in business for more than 80 years, has set itself the goal of making mobility possible for everyone. This philosophy is supported by innovative and high quality products and services, as the official website of Toyota explained.
When it comes to the future of the industry, Oliver Wyman’s report entitled “Future Automotive Industry Structure – FAST 2030” is particularly insightful. He identifies seven key trends that will change the automotive industry by 2030:
- Vernetzte Fahrzeuge
- Autonome Fahrzeuge
- E-Mobilität
- Digitale Industrie
- Neue Pay-per-Use-Vertriebskanäle
- Veränderte Kundenstruktur
- Human-Machine-Interface
These trends illustrate that the industry is facing profound change, bringing with it both challenges and opportunities. The reporting by Auto Connected Car highlights that companies that do not adapt to new technologies and CO2 regulations will face difficulties in the future. Smaller suppliers in particular could fall behind if they do not develop new business models.
In summary, we have arrived at an exciting point in automotive history. The merger of Daimler Truck and Toyota as well as the emerging trends in mobility show that a breath of fresh air is blowing in the industry. Companies must remain agile in order not only to keep up with global competition, but also to lead.