Revolution from Amberg: New razor for intimate shaving conquers TikTok!

Revolution from Amberg: New razor for intimate shaving conquers TikTok!

An innovative duo from Amberg is bringing a breath of fresh air to the world of intimate shaving. Dominik Greiler and Christoph Micko have developed a special razor that stands out from conventional products with its unique arrow shape. Your goal: an efficient and safe shave for the hair between the buttocks. Greiler came up with the idea for this extraordinary product during a road bike ride when he noticed the unpleasant feeling of hair. The two friends are convinced that many people are dissatisfied with current shaving methods and quickly implemented their solution. As amberg24.de reports, they have already invested 60,000 euros in their business idea and are now looking for additional investors.

Equipped with a clever design, the razor should not only be functional, but also trendy. The founders have a clear view of their target group and rely heavily on social media marketing, especially TikTok, to appeal to young people. This platform plays a crucial role as intimate care and hairstyles are currently very popular. As previous surveys show, not only are shaving methods diverse, but personal preferences and trends are constantly changing. Current trends show that many people are leaning toward full shaves or creative designs that go beyond the classic intimate hairstyle. When choosing an intimate hairstyle, many people value individuality, because the days of the uniform look are over, as fachzentrum-fuer-aesthetik.de also states.

Product development and future prospects

The founders plan to realize the first production batch of around 25,000 to 50,000 devices in China. With their unique concept that combines ease of use and safety, they hope to be successful not only on the German market but also internationally. The razor's format, which is reminiscent of an arrow shape and features an ergonomic handle and two sharp blade heads, is intended to ensure an even cut while minimizing the risk of injury.

The relevance and interest in intimate shaving is increasing, especially among young people, especially given the viral trends on platforms like TikTok. This gives the two people from Amberg the opportunity to reach their target group directly and make their razor known. Like many other products in the cosmetics industry, your razor requires a well-thought-out marketing strategy to survive in a competitive market.

Intimate hairstyles through the ages

In recent years, the perception of intimate hairstyles has also changed. Popularity ranges from complete hair removals, such as the Hollywood cut, to customized designs. The rise of creativity in personal care is no coincidence; Self-love and body acceptance are central themes today, which also encourage the use of innovative products such as the new razor. The five most popular intimate hairstyles for 2025 are:

• Hollywood Cut
• Bikini-Cut
• Landing Strip
• Voller Busch
• Individuelle Designs

The two inventors are therefore ideally equipped to offer a product that responds to current trends and is adapted to the needs of consumers. It will be exciting to see how your razor will perform on the market.