Suche
Mein Konto
Wero: Banks are relying on a new payment alternative – but where is the success?
Banks in the Bad Tölz-Wolfratshausen district are intensifying advertising for the new PayPal alternative Wero to increase user registration.
Wero: Banks are relying on a new payment alternative – but where is the success?
A new trend in payment transactions is currently causing a stir in Cologne: more and more banks are advertising the innovative PayPal alternative Wero with a blue trailer. According to information from Mercury Since July 2024, Wero has made it possible to carry out money transfers in real time via smartphone - without any account number or IBAN. 43 million people across Europe already use the modern payment system, and it is also used in countries such as France and Belgium. But what does it look like in the Bad Tölz-Wolfratshausen district?
Registration for Wero is still low here, as Raiffeisenbank Isar-Loisachtal reports. Only 2.9 percent of private customers have so far discovered the advantages of Wero. Considering the fact that the Sparkasse Bad Tölz-Wolfratshausen speaks of great interest in Wero, but does not provide any specific user numbers, it can be assumed that the banks still have to do a lot of educational work here.
Wero – a strong alternative
A crucial option that Wero offers its users is lightning-fast payments: transactions can be carried out in under ten seconds using the recipient's telephone number, email address or QR code. Wero remains free and emphasizes that it is a secure and independent solution - an important aspect that the participating banks**, such as Sparkassen, Volks- und Raiffeisenbanken, Deutsche Bank, ING and Postbank, emphasize. In the long term, banks want Wero to be as commonplace as card payments or PayPal.
In order to meet user interest, Raiffeisenbank and Sparkasse plan to increase advertising pressure for Wero. Ultimately, the environmentally friendly and technology-optimized payment system could not only benefit the banks, but also the local economy.
Community and local offerings
By supporting such businesses, not only do customers benefit, but the overall sense of community is also strengthened. Weekly special offers and the ability to receive updates via email help keep customers checking back regularly.