Loewe Stellar: 97-inch OLED dream from July for 29,999 euros!
Loewe from Kronach will be presenting the Stellar OLED TVs in 97 inches from July 2025, from 29,999 euros with new smart functions.

Loewe Stellar: 97-inch OLED dream from July for 29,999 euros!
At the end of July 2025 the time will finally come: the German TV manufacturer Loewe will bring its next generation of luxury OLED televisions onto the market with the Stellar series. These new models, manufactured in Kronach, should not only impress with their excellent image quality, but also with their unique design. The focus is particularly on the 97-inch model, which goes on sale at a proud price of 29,999 euros stadt-bremerhaven.de reported.
But what makes the Stellar series so special? First of all, it scores with a latest generation OLED-EX panel that does not use microlenses or RGB tandem technology. This ensures impressive image quality with 4K resolution, HDR10 and Dolby Vision IQ - making every entertainment fan's heart flutter. With a refresh rate of 144 Hz and four HDMI 2.1 ports, two of which support a full 144 Hz, the TV is well prepared for gaming and the latest streaming gadgets.
A design to fall in love with
What immediately catches the eye is the customizable, colorfully illuminated design of the Loewe Stellar models. The “magic.light” LED strip on the bottom is a real highlight in every living room. Slim aluminum frame and wall mounting are also part of the concept. If you prefer flexibility, you can even decide against a swiveling stand, which costs 1,200 euros.
Of course, the sound quality should not be neglected either. This is ensured by an integrated soundbar with an impressive 300 watts and six drivers that support Dolby Atmos. This results in an all-round impressive sound experience that should not be missing from any movie night. There are also expansion options with additional speakers and soundbars from the Loewe klang series.
Smart features and ease of use
Another advantage of the Loewe Stellar is the Loewe os9 operating system, which is based on Hisense's VIDAA U9 and offers a variety of smart home functions, including full compatibility with the Matter smart home standard. The remote control works via Bluetooth, which makes it pleasantly easy to use. Other smart features, such as Apple AirPlay 2 and Miracast, round off the overall package.
The new Stellar series is not only a technical masterpiece, but also a visual highlight. Manufacturer Loewe has attached great importance to making the housings from aluminum and real concrete, which gives each device an individual touch. This means that the television stands out from the mass-produced products that we often see today, not only in terms of features but also in terms of workmanship.
But how does the Stellar compare to other OLED televisions on the market? Loud world.de OLED models are known for their increased color intensity and excellent contrast, and the Stellar is no exception. The television also performs well in terms of energy efficiency, which is likely to be important for environmentally conscious buyers.
With a weight of 66.5 kg and dimensions of 2,182 x 1,338 x 70 mm, the Stellar is primarily designed for stationary use when mounted on a wall. The ideal conditions here are a spacious room that takes into account both the seating distance and the size of the display. The OLED technology ensures that even the smallest details remain clear and sharp, even with large screen sizes of up to 97 inches.
For tech enthusiasts and design lovers, the Loewe Stellar is truly a product to keep an eye on. After all, quality in this price segment often means a good investment in the future of home entertainment.