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Maxit from Kasendorf conquers the market: eight locations taken over by Weber!
Maxit from Kulmbach expanded to 17 locations and around 1,200 employees nationwide through the takeover of Weber.
Maxit from Kasendorf conquers the market: eight locations taken over by Weber!
What is brewing in the world of building materials? The Maxit Group from Kasendorf, Kulmbach district, has great reason to be happy. From October 1, 2023, Maxit will take over the dry mortar and facade activities of Saint-Gobain Weber Germany. With this strategic takeover, Maxit not only becomes the market leader in the dry mortar sector in Germany, but also expands its nationwide presence to include eight new locations. The clever move is reported by inFranken.
With the takeover of the Weber locations in Wolfertschwenden, Merdingen, Mainz, Wülfrath, Buxtehude, Landsberg, Barby and Herzfelde, Maxit will further expand its strengths. The group will then operate a total of 17 locations in Germany and the Czech Republic and thus employ over 1,200 people. That's what it's all about!
A good knack for synergies
The goal of this takeover is clear: Maxit strives for synergy effects and a boost in innovation for the Maxit brand. This goes hand in hand with the takeover of around 400 employees from Saint-Gobain Weber, who will henceforth gather under the Maxit flag. The headquarters of the Maxit Group in Kasendorf will in future manage the fate of the dry mortar and facade activities. The Federal Building Gazette points out that Saint-Gobain Weber will continue to retain its business areas in building protection, construction chemicals, tile and floor systems as well as infrastructure can concentrate entirely on his strengths.
With this acquisition, Maxit demonstrates its status as one of the leading companies in the industry. In addition, the Maxit Group was ranked fourth in the Creditreform Rating 2023 as one of the “most crisis-proof companies in Germany”. This gives Maxit a reputation that is not to be despised.
What stays the same?
Specialist customers and retailers can breathe a sigh of relief: the product range and contact persons will remain unchanged for the time being, so that the transition goes as smoothly as possible for everyone involved. This means that partners and customers don't have to change much and can expect the usual high quality.
Overall, the acquisition is a bold step for Maxit that shows that the company has a knack for growth and innovation. The next steps will be exciting and we can look forward to seeing how the Maxit Group will further establish itself in the German construction industry.