Suche
Mein Konto
FC Schalke 04 and Vivawest: Partnership sealed until 2029!
FC Schalke 04 extends partnership with Vivawest until 2029. An important collaboration in Gelsenkirchen for the region.
FC Schalke 04 and Vivawest: Partnership sealed until 2029!
On August 22, 2025, an important decision for FC Schalke 04 was announced: The housing company Vivawest will remain the club's main sponsor until 2029. This contract extension is not only a financial cushion, but also symbolizes a deep connection with the region and the people of the Ruhr area. Ruhr24 reports that Matthias Tillmann, a responsible official at Schalke 04, emphasizes the solidarity between the two partners.
The partnership between Schalke 04 and Vivawest has been active since the 2021/2022 season. After the cooperation with Gazprom ended, Vivawest entered the football arena as the new main sponsor. During this time, the partnership has developed into a historic part of the club's history, as Schalke 04's official website emphasizes: schalke04.de.
Solidarity and responsibility
Uwe Eichner, the CEO of Vivawest, emphasizes that the support for Schalke 04 comes from genuine conviction. At Vivawest, the focus is not only on the connection to football, but also on social responsibility. The company operates sustainably and manages around 120,000 apartments in numerous municipalities, giving around 300,000 people a home.
Eichner sees the rapid support from Vivawest in February 2022 as an expression of this connection to the Ruhr area. Both companies share a deep understanding of the region and are committed to positive development that goes far beyond sport.
A strong team in the Ruhr area
Based in Gelsenkirchen and employing more than 2,000 people, Vivawest is one of the leading housing companies in North Rhine-Westphalia. Networking in the region and creating liveable neighborhoods are the focus of the company's philosophy. This results in a partnership that is characterized by real commitment and regional identity.
In another exciting context that illustrates the connection between sport and business, the Niedax Group will be an interesting example of sponsorship in German football as the official sleeve partner of Bayer 04 Leverkusen for the 2024/2025 season. These synergies show how companies today are increasingly recognizing and supporting social responsibility in sport. Niedax is a prominent example here and underlines the importance of such partnerships in the cross-league sports landscape.
The extension of the sponsorship contract is therefore not only a rock-solid deal for Schalke 04 and Vivawest, but also a strong sign of the community in the Ruhr area.